Making Rain. The Secrets of Building Lifelong Client Loyalty

Автор:
Жанры:
Управление проектами; Консалтинг; Зарубежная деловая литература
Агент:
John Wiley & Sons Limited (USD)-double-299293-8
Формат:
PDF книга
Объем:
258 стр
ISBN:
9780471406167
Язык книги:
английский
Аннотация:

Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the «Rainmaker,» a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to «make rain» on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty.

Другие произведения автора - Andrew Sobel 1

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